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The 'invisible' all-inclusive.

26/05/2021

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​​​​​​​Shopping online requires high attention. Everybody doesn't want to find unpleasant surprises while surfing the net.
Are we sure that the lowest price is always the best deal?
Maybe not, but it is inevitable that a lower price puts all other aspects in the background.
However, sometimes these 'background' aspects should have primary importance.
Nowadays, many people have become "online sellers" just because this is the trend.
In order to occupy a little space in the  online market, their most effective weapon is 'LOW PRICES'.
What these last-minute sellers will not be able to offer are those aspects that, although invisible,
​​​​​​​have a great weight in every online purchase.
They are intangible values, often difficult to identify:
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Experience
Competence
Reliability
Correctness
Respect
Attention
Precision
Transparency

When buying an item, we don't see these things. They are invisible.
It is an immaterial halo that surrounds the product. They cannot be seen, but they can be perceived.
We are sure that most online shoppers know how to distinguish a reliable seller from an untrustworthy one.
We want to be transparent and help our customer to make the safest and most peaceful choice.